Chi Dog introduces fresh, whole-food recipes centered around Eastern Medicine philosophy and healing food therapy practices, customized to your dog’s personal Chi element.
The First Veterinarian-Owned, Personalized Fresh-Food Delivery Brand made to Improve your Dog’s Health
Claremont, CA, November 1st, 2018 – Founders Dr. Susan Bohrer, Dr. Chris Berg, and food industry expert Laurie Hatfield are excited to announce the launch of Chi Dog – the first and only fresh food brand for dogs that is developed, operated and owned by veterinarians.
Chi Dog uses integrative medicine, fusing a balance between Western and Eastern Medicine, to improve your dog’s health through real food nutrition. Using only human-grade meats, fresh vegetables and whole grains – the recipes follow the practice of Food Energetics, established by the Traditional Chinese Veterinary Medicine (TCVM) Food Therapy guidelines. All recipes are mindfully crafted to your dog’s Chi Element and are formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for all life stages.
The Chi Dog promise is to utilize the healing power of food therapy as an alternative to the processed dog foods that may be harming your dog’s health by using Eastern Medicine principles to customize diets to balance and heal your dog.
“We are so pleased to be able to share these amazing healing diets with all dog owners,” comments Dr. Susan co-founder of Chi Dog, “patients whose owners agreed to transition them to a fresh cooked diet improved their dog’s lives tremendously, and we could see it, in the exam room, they literally looked better.”
Eastern Medicine focuses on balance in the body by using the 5 Elements – Wood, Fire, Earth, Metal and Water – and Yin & Yang to prevent disease and heal. Human and animal health are influenced by each element; and every dog has a unique set of personality traits that aligns with one of these elements. By taking a questionnaire on the Chi Dog website, customers can identify their dog’s personal Chi Element, ensuring that they receive the most beneficial of the 5 diets for their type.
Dr. Susan Bohrer has been a practicing veterinarian for 14 years. As Susan began studying and practicing Chinese Medicine Food Therapy, she began seeing immense improvements in her patient’s health. Certified in veterinary acupuncture, she has been integrating Eastern Medicine therapies alongside her husband, Dr. Chris Berg, at their practice for the past 9 years. Dr. Chris Berg has been a small animal practice owner and veterinarian for 16 years. Traditionally trained in Western Medicine, Chris became a believer in elemental principles after witnessing the positive effects that Susan was achieving. Together, through the implementation of a freshly-cooked natural food diet personalized to their patient’s Chi element, in tandem with traditional treatments, the duo successfully healed their patients, including a severely-ill female-spayed Pomeranian named Niki.
Niki’s story became the inspiration for Chi Dog – propelling Susan, Chris, and Niki’s owner, Laurie, to join forces – uniting under the purpose of healing, balancing and helping to prevent illnesses by commercially cooking fresh food for dogs based on Eastern Medicine. Laurie is a food and service industry expert who is now focused on bringing fresh, healthy, life-giving foods to your dog.
“Feeding real foods, which are balanced to your dog, is the single greatest thing you can do to improve your dog’s health. On a daily basis, we see tons of pets, all presenting for different issues, and it’s outstanding to us how many of those problems could simply have been prevented by a better diet,” says Chris Berg.
In addition to providing dogs with elementally-based whole-food nutrition, Chi Dog is also committed to environmental sustainability. Their Green Cell Foam packaging is eco-friendly and biodegradable – burning cleanly and safely in fireplaces, firepits and power plants, effectively dissolving in water, and even acting as a great plant food when mixed with water.
For additional information about Chi Dog, please visit www.chidog.com. Media interested setting up an interview with Dr. Susan Bohrer and Dr. Chris Berg to learn more about Chi Dog, integrative food therapy and Chi Elements, please contact Sara White at firstname.lastname@example.org or 212-693-2152.